Founded in 1985 by Frank VanderSloot, Melaleuca, Inc. began with a simple mission: to help people live healthier, more vibrant lives through safer, nature-inspired products.
Today, the company operates in 20+ countries and offers over 400 wellness products that span everything from nutritional supplements and eco-friendly cleaners to skincare and beauty lines.
Members don’t shop in retail stores. Instead, they enjoy a private melaleuca product store online — a members-only shopping experience filled with exclusive deals and products you won’t find at Walmart or Amazon.
That model is what makes melaleuca shopping feel different: it’s part online wellness store, part community-driven membership.
When it comes to wellness, sustainability, and opportunity, few names stand out like Melaleuca, Inc. For nearly four decades, this Idaho-based powerhouse has quietly built a loyal following through a unique direct-selling model that blends personal wellness with entrepreneurship.
But what is Melaleuca really about? Is it a typical MLM company or something more? Let’s dive into what makes Melaleuca: The Wellness Company one of the most talked-about names in the natural products world.
At its heart, Melaleuca is a direct-to-consumer wellness marketplace — or what fans call the melaleuca store.
Here’s what you’ll find when you join:
| Category | Popular Products | Highlights |
|---|---|---|
| Nutrition & Supplements | Peak Performance Pack, Vitality Multivitamins | Clinically tested for cellular health |
| Melaleuca Skin Care | Sei Bella, Renew Lotion | Dermatologist-recommended hydration & anti-aging |
| Eco-Friendly Cleaning | Sol-U-Mel, Tough & Tender | Biodegradable, plant-based, and family-safe |
| Personal Care | Shampoo, toothpaste, essential oils | Non-toxic and cruelty-free |
| Home & Health | Essential oils, immune support, and home fragrance | Built on clean, green formulations |
Every product in melaleuca the wellness company lineup is developed with a “no harsh chemicals” philosophy — making it a hit among families looking to go green without sacrificing quality.
Unlike most traditional MLMs, Melaleuca’s business model centers around consumer loyalty and referrals rather than aggressive recruiting.
Here’s how it works:
What makes melaleuca the wellness company stand out is that customers are encouraged to buy products for personal use — not just resell them. That’s a subtle but powerful distinction from the MLMs of the past.
When you step into the melaleuca product store, it’s easy to see why so many customers stick around for years.
Melaleuca products are known for:
Their melaleuca skin care range — particularly the Renew Intensive Skin Therapy Lotion — has gained near cult status for its effectiveness in treating dryness and eczema.
Across various platforms, melaleuca the wellness company reviews are mixed — but mostly positive among regular customers.
The global wellness industry has exploded to over $5.6 trillion (as of 2024). Companies like Melaleuca, doTERRA, and Arbonne have ridden this wave.
However, the company has also faced regulatory scrutiny from the FTC (in 2020) over income claims made by distributors.
Beyond products and profits, Melaleuca invests heavily in sustainability and humanitarian causes.
If you’re passionate about wellness, sustainability, and self-improvement, joining Melaleuca: The Wellness Company might be a great fit.
Here’s a quick guide:
✅ Join as a Customer
Get access to exclusive pricing, loyalty rewards, and hundreds of eco-friendly melaleuca products for your home and family.
✅ Join as a Marketing Executive
Share products you believe in and earn commission when others shop through your referrals.
👉 Visit the official Melaleuca Store
and experience what wellness shopping looks like when it’s powered by nature.
💌 Or, check out our blog
to compare top direct-selling wellness companies, get insider reviews, and learn how to grow your income ethically in the wellness niche.
Q1. What is Melaleuca, Inc.?
Melaleuca, Inc. is a wellness and consumer goods company offering eco-friendly products through a direct-selling model known as “Melaleuca: The Wellness Company.”
Q2. Is Melaleuca an MLM company?
Melaleuca operates a referral-based direct selling system, but unlike traditional MLMs, it focuses on customer purchases rather than recruitment quotas.
Q3. What kind of products does Melaleuca offer?
Melaleuca’s product line includes skincare, nutrition, cleaning, and essential oils—all developed with safe, non-toxic ingredients.
Q4. How can I shop Melaleuca products?
You can access the exclusive Melaleuca store by becoming a member on melaleuca.com, where you’ll enjoy loyalty discounts and personalized recommendations.
Q5. Are Melaleuca products worth it?
According to many Melaleuca the wellness company reviews, customers appreciate product quality and effectiveness, though some note higher pricing and auto-ship details.